Navam Retreat is a wellness resort located in Gokarna, India. The resort offers yoga and meditation retreats, Ayurvedic treatments, and other wellness programs. The company’s mission is to provide a serene and tranquil environment for guests to relax, rejuvenate and reconnect with themselves.
Navam Retreat approached me to create a new brand identity and logo design that would reflect their brand values and help them stand out in a competitive market. They wanted a logo that would convey a sense of calm, tranquility, and serenity that aligned with their vision and mission.
To create a brand identity and logo design for Navam Retreat, I began by researching the wellness industry, specifically focusing on yoga and meditation retreats. I identified common themes, colors, and design elements that resonated with the target audience.
Next, I developed several design concepts that reflected the company’s values, including calmness, balance, and harmony. The design concepts explored different symbols, colors, and fonts that would appeal to the target audience and convey the desired message.
After several rounds of revisions and feedback from the company’s leadership team, the final logo design was approved.
The new brand identity and logo design for Navam Retreat were well-received by the company’s leadership team and their customers. The new logo design effectively conveyed the company’s values and mission, and it helped the company to establish its unique identity in a crowded market.
The new brand identity and logo design also helped the company to differentiate itself from competitors, and it helped to increase their brand recognition and loyalty among customers. Overall, the process of creating a brand identity and logo design for Navam Retreat was successful in helping the company to establish its unique identity and build a strong brand presence in the wellness industry.